Our Story
who we are
Founded by Hamendra and Rati Sharma in 1998 as SIS Imports, and rebranded as Plüsch by their daughter Sukriti Sharrma in 2015, Plüsch embodies a new energy and a compelling promise in the domain of luxury living, be it kitchens or lifestyle products. The brand was a pioneer in introducing the finest German luxury brands to India, starting with Poggenpohl for kitchens, Gaggenau for appliances, and Interlübke for wardrobes. The transition from SIS Imports to Plüsch has been steady and well-planned. While the parent company, SIS Imports, remains the same, the Plüsch brand offers a much-needed, strong, iconic identity to assemble the wide product portfolio under one umbrella.
REPRESENTING THE WORLDS LEADING BRANDS
through exclusive pan-India partnerships
Plüsch has established a genuine, unshakeable reputation through an honest approach, dedication, impeccable execution, and consistent client satisfaction. Over time, it has diversified and expanded its product portfolio to represent many other prestigious and luxurious lifestyle brands. The driving factor behind these intentional associations with German companies has been a shared sensibility and a professional work ethic rooted in an unrelenting quest for perfection.
German for ‘plush, luxurious, & refined,’
For more than seven decades, we are committed to create unique, luxuriant furniture, tailored to meet the needs and aspirations of our customers. Our products are finely customised, every component can be adjusted to fit into an individual space.
Our Philosophy
Plüsch is deeply grounded in the principles of commitment, professionalism, and transparency, both in communication and project delivery. Every team member upholds a disciplined work ethic, and our projects stand as a testament to this approach. Whether it’s a new assignment or a continuing engagement, we make a conscientious effort to thoroughly understand the client’s perspective, enabling us to anticipate their needs. Plüsch’s mission and its greatest strength lie in personalisation at the highest level. This is made possible time and again because we truly love what we do, and we bring that passion to every space we create.
The expertise
‘The Art of Precision’ best embodies the Plusch vision and promise. Precision is paramount in accurate execution, but at Plüsch, it has been mastered as an art form. Meticulous attention and exactitude ensure that every fine detail is accounted for, in terms of both design ergonomics and user specifics. Through customer briefings and interactions, Plusch integrates every nuance of the user’s behaviour into the living space to deliver a thoroughly satisfying and pleasing kitchen/living experience.
More Than Design, A Way of Life
Heritage of Excellence
Bringing the world's finest German luxury brands to India.
Bespoke Craftsmanship
Tailored solutions blending functionality with opulence.
Nationwide Presence
Serving discerning clients across major Indian cities.
Sukriti Sharma
Partner, Plüsch
Sukriti Sharrma is one of the Partners at Plüsch, a pioneer in introducing Germany’s finest kitchen and lifestyle brands to the Indian market. Founded by her parents as SIS Imports, the company was rebranded under Sukriti’s leadership in 2015, marking a new chapter in its evolution as Plüsch.
After earning her business degree from King’s College London and interning with Poggenpohl in Germany, Sukriti joined the family business in 2012. She led Plüsch’s Southern expansion from Hyderabad, building a strong team and presence. Now based in Delhi, she oversees national operations with a focus on growth, strategy, and precision. In 2023, she was named in BW Businessworld’s 40 Under 40 for her leadership in luxury design. Today, Sukriti continues to drive Plüsch forward with a clear vision and commitment to innovation and excellence.
COLLECTION
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